Goodworld CEO MAKES GIVING GO VIRAL

Dale Nirvani Pfeifer built her company
GoodWorld around the belief that giving is a
super power.
Dale Nirvani Pfeifer grew up sharing sidewalks
with penguins (true story), and daydreaming
against the vast blue skies of her native New
Zealand. But the Founder & CEO of
GoodWorld, a tech startup that makes
donating easy on social media, always knew
her destiny was in America.
“I had actually always wanted to move to the
U.S., ever since I was a kid,” Nirvani Pfeifer
tells me. “My goal in life has always been to
create the biggest impact and help the most
people, but that can be difficult to do in New
Zealand– it’s far away from a lot of the rest
of the world, doesn’t have a huge population,
and capital isn’t as accessible as it is here.”
GoodWorld’s #donate technology is changing
the way people connect online by making
donating to charity as simple as sending out a
tweet, or posting a comment. Nirvani Pfeifer
came up with the idea after reading a
Facebook post about an Afghan educator she
wanted to donate to, but wound up frustrated
by the complicated process to give to a good
cause. GoodWorld officially began “unleashing
the next generation of generosity” in 2014, and
business could not be better.
“I see generosity as a superpower,” Nirvani
Pfeifer writes . “Everyone has the potential to
tap into it and become a force for good; it
brings health, happiness and meaning to life.”
I spoke with the woman behind
GoodWorld about the revolution her #donate
technology is creating online, and how she
plans on making the act of giving go viral.
Anushay Hossain: You got the chance to
personally pitch to Obama when he visited
DC’s tech startup hub, 1776 . What was it like
explaining GoodWorld to the President of the
United States?

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